As our guests had come from very far away (the farthest being my cousin Winn who lives in Grenada), we wanted to make them feel welcome and give them a few tips to help make their trip even more enjoyable. We also included a few of our favorite local items to give it some Hawaiian flare. And of course, as everything else in the wedding was, the bags and items within were branded to our wedding.
1. 101 Things to do on the Big Island: A really great guide to the best activities on the Island
2. Kona Coffee, mmmm
3. Kraft Paper Bag: I loved the idea of using this in lieu of a cloth keepsake bag, because let’s be honest, who really reuses those
4. Caroline & Mike are tying the knot tag (extras from the wedding invitations, thank you printers!) and raffia to tie the bag
5. Kona Brewery Beer, mmm
6. Caroline & Mike are tying the knot KOOZIES (I love koozies, any excuse to design a koozie)
7. Aloha stamp my mom located on the island and a custom C&M logo stamp I had printed (along with return address stamps, I LOVE making rubber stamps. I think I’ll dedicate an entire post to custom stamps)
8. Welcome Letter with restaurant recommendations and directions (complete with maps!) to wedding events
9. Macadamia Nuts
10. White chocolate macadamia nut Hershey’s kisses. Yes, those are as good as they sound.
Thank you again to Toby Hoogs for the amazing photography. He was nice enough to humor me while I was getting ready and allow me to help him arrange the welcome kit for these images.
Tomorrow I have shots of all the collateral in action at the wedding!
As a designer, I intensely scrutinize the branding of everything around me. Everything from packaging at the grocery store, to banner ads on websites, to larger things like airlines and retail stores. I feel fortunate to have assisted many companies in their branding. With the economy so unstable, people tend to overlook branding and marketing. As irritating as catch phrases can be, I can tell you the old one “You have to spend money to make money” is incredibly important and true.
I have not yet designed a logo for this site. I’ve put up a temporary one. However, “Caroline Mundt soon to be Simpson Design” is a bit wordy for a logo and is temporary anyway. Soon (seriously soon, like 6 weeks) this site will simply be Caroline Simpson Design. I wanted to launch the blog before the entire site for several reasons. I wanted to gain some readership for the blog. I was anxious just to start the blog. And I also want to get my readers’ opinions on my logo for this updated portfolio site. So this summer (not the week or week after the wedding, as I know my plate will be full), I want showcase several logo options that will serve as a logo for this site and influence the overall look of the site and my brand’s identity.
Now that you all are caught up on the future of this blog and my portfolio site, I thought I’d show you some logos I’ve designed. My clients range from small to large in a variety of industries.